Why Thought Leaders Should Use Twitter

You may have heard that Twitter is no longer a social media platform that’s worth considering for your brand, but this is simply not true. Twitter has a huge base of users: in quarter 1 of 2019 there were recorded 330 million active users, with just over 40 percent using the platform on a daily basis. Users come from all around the world, and from all walks of life, both in a personal capasity and for their businesses. The infographic below was produced using statistics from Nielsons. It demonstrates a number of reasons why you as a speaker should use Twitter and will give you pause for thought on how you can use these statistics to your advantage.


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